Word of mouth is the BEST form of marketing and advertising. It’s that simple. Posting online and keeping in front of customers and POTENTIAL customers has to be a main priority. I know it can seem overwhelming and a lot to do, but once you get a system or format down, you can really get all of your posting and blogging done within a half hour a day.
Since everyone uses social media differently it’s very important to work with several of the main apps like Facebook, Twitter, Instagram, Pinterest, Google+ and YouTube. Start easy with just one or two and then slowly build off of that so that you don’t get overwhelmed.
Content? Vary it up and keep it interesting. You can post your CUPCAKE PHOTOS, news, information, something funny, informative or educational and maintain a consistent schedule at least every week for the best results.